The Psychology of Color| Huff Post Weddings/Nancy Stoltz
Confused about which colors to use for your wedding or event? Colors create a mood so check out the Psychology of Color below to pick out the ones perfect for your event.
White: Pure, clean, innocent in western cultures; mourning in eastern cultures; creates a sense of space so consider draping a small or dark room in white.
Black: Sophistication, power, elegance; in some cultures it represents death or mourning but in others it can mean life or rebirth; appropriate color for high-end, black tie events.
Red: Excitement, passion, intensity; creates very strong emotions and attention-grabbing; causes blood pressure and heart rate to rise; great color for themed events where guests are encouraged to move throughout the venue.
Orange: Vibrancy, energy, excitement; creates a playful environment for your guests.
Yellow: Cheery, warm, alert; this color can also create frustration and anger and is fatiguing to the eye; probably best to use with another color or as an accent and not as a major backdrop, for example, or focal point in a large room; increases the metabolism so a good choice for a breakfast or brunch event.
Green: Natural, healthy, tranquil; creates a calming effect, relieves stress and helps heal; hence, the symbolism behind the term “green room” as a place to relax prior to going on stage to perform.
Blue: Peace, trust, loyalty; a popular and neutral color on a global level; lowers pulse rate and body temperature and creates productivity.
Purple: Royalty, wisdom, wealth; an exotic color that is associated with luxury and extravagance but also a spiritual connection; can be used in creating special effects with lighting, for example, when designing a lounge area.
